Fleksiblitet på kontoret
Oplægget på en visuel identitet for Chat-Boards tager udgangspunkt i en brand story, der bla. lød:
Express yourself with Chat-Boards. Chat-Boards are means of expression. Chat-Boards are multi-functional, giving you the possibility to express yourself in words and writing, collect information, organize and plan. Chat-Boards are also expressions themselves. The distinct design, the clear colours and the multi-functionality have made these magnetic glass writing boards the preferred choice in offices and show rooms all over the world.
Det konceptuelle oplæg på denne visuelle identitet, indeholdt alt fra diverse grundelementer; logo, designelementer, illustrations- og fotostil … til implementering; layout på brochurer, produktblade, brevlinje, emballage, messestand, website, osv.
Udviklet i samarbejde med designer Claus Gramstrup.